Rank Math an SEO plugin for WordPress websites. Many bloggers are recommending this plugin for the WordPress website. But is this plugin is so important? How is this plugin better or not than other SEO plugins? This article will discuss the features of the plugin and also review all these features with respect to other plugins available.
What is Rank Math SEO Plugin?
WordPress SEO can be enhanced drastically if you use the correct plugins and write unique content. This article may help you in choosing the right plugin for your WordPress blog.
An SEO plugin adds some code into the file and serves an SEO-friendly structure to the page. One should use HTML5 friendly themes to boost up their page SEO with plugins. Rank Math SEO plugin adds some meta tags, index and noindex robots text to pages, and schema markup tags that improve page score drastically.
That means the SEO plugin is very important for WordPress websites. There may be some cases where you don’t need SEO plugins, for example, if you’re using an SEO-friendly theme then you don’t need an SEO plugin to add meta tags or schema markup to the webpage.
1. Pros of Rank Math SEO Plugin
One can install the rank math plugin from the WordPress plugin library; after that, you’ve to set it up. Its setup is the main part, and if you’re using another plugin earlier like Yoast SEO or All in One SEO in your website, you can fetch their data into the Rank Math. It will bring all previous keywords and data to the pages. Read How to Install and setup Rank Math SEO Plugin.
You can choose the correct data needed for the plugin, like your WordPress(personal or business) and various other parameters in this process.
1.1 User-Friendly Interface
User Interface plays a vital role in any plugin we use. Rank Math provides you an attractive interface that will help improve the search engine results for your webpage.
The above image displays the features that should be enabled or not for the Rank Math SEO plugin. Like schema tag, local business, etc.
This is the main reason for the popularity of the Rank Math SEO plugin. The plugin allows you to access all its features from its dashboard.
1.2 Target 5 Keywords in Rank Math
Users can target up to 5 keywords in Rank Math to help users keep an eye on how keywords are implemented. You can check keyword density to avoid over-optimization of the content.
Its percentage score will be beneficial for measuring the quality of the article you’re writing. Psychologically this also impacts the human mind to increase the score, not like changing dot to orange or green.
But there is a major problem with the Rank Math plugin, you can’t target long-tail keywords properly. This is the only reason we don’t use Rank Math SEO plugin on our website.
1.3 You can redirect pages URL for free.
Using Rank Math SEO Plugin, you can redirect the deleted pages to the new URL or any other page you like. For many other SEO plugins, you’ve to buy a premium license to redirect a URL. So here, Rank Math leads over the others.
1.4 Monitor Error 404 Page Traffic
This is also a free feature available with the Rank Math SEO plugin. You can monitor all “not found” or “error 404” pages with the plugin. This will help you to understand the portion of your website that was ranking and not available. So you can create a new article on that particular one or redirect those pages to the new URL available.
1.5 Image SEO enhancement
You can make all images used in the blog or website search engine friendly by adding alt text into them. This will boost up search results of images and improve CTR in search results. You can add the title or website name as the alt text of the image. This will be very helpful in improving image SEO.
2. Cons of Rank Math SEO Plugin.
The Rank Math SEO plugin provides lots of premium features in the free version. But there are some limitations with this plugin.
2.1 Targeting Long Tail Keywords.
You can face issues while targeting long-tail keywords in the Rank Math SEO plugin. If you target a long-tail keyword, all the keywords must appear in the same manner you use in the target keyword section.
For example, suppose you target the keyword “Car loan from the bank,” and you use this code like “the bank will approve your car loan”. In this case, Rank Math can’t detect that you used the keyword.
While in the Yoast SEO plugin, you can target only one keyword (also long-tail) perfectly.
Final Words for Rank Math SEO Plugin.
This is new and one of the trending plugins, not only with its user interface but also for its interface for search engines. You can use this plugin to enhance your website drastically. But for long-tail keywords, this plugin is not up to the mark. This plugin offers you all the above-described features for free, where other plugins ask for a premium account.